frank.

authentic branding + organizational courage through social media

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We’re frank. It’s not our name, it’s who we are.

And, after co-creating oodles of internal branding, marketing and social community campaigns for organizations just like yours, it’s who you could become too.

Based in the values of Enterprise 2.0 – that game-changing paradigm that’s helping organizations become more connected, collaborative and community-focused – frank is helping forward-thinking individuals around the world amplify their project story, share their innovation and create real change across the organization every single day. All based on frank’s unique, blended model:

Business Imperative

Surrounded by a strong business imperative – with the goal of long-term, sustainable success – frank approaches every project by blending your cultural environment with the right technology tactics and the most authentic brand identity for the business initiative. We fulfill on our 2.0 promise by offering a comprehensive list of frank social media services – all ready for you.

Branding


Ready for some creative branding? frank's Authentic Branding team offers:

  • Integrated marketing and strategic planning
  • Creative development (online and off)
  • Content development
  • User interface design / development
  • Creative execution (internal or external)
  • Programming, coding, Flash
  • Ongoing SEO, measurement and campaign refinement
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Looking for a cultural deep-dive? frank's Organizational Courage team will:

  • Sharpen internal alignment of vision and transparency through process and strategic cohesion
  • Develop real conversation and co-creation strategies among leadership, management and employees
  • Bring additional capabilities like 1:1 coaching, group workshops, webinars and ongoing training so you’re always ready to co-shape conversations, community and culture
  • Work with your internal teams to empower everyone in the company to“walk the talk”
  • Build and execute internal, creative communications campaigns to inspire the troops and gain genuine support – online and off
  • Leave you with an environment that helps your brand “shine from the inside out”

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Or, perhaps you'd like to bring some frank energy to your next event.

frank speakers aren’t your ordinary presenters. From keynotes to educational sessions to customized, hands-on workshops based on our enterprise-focused frank/inside methodology, our frankness can bring new possibilities to your team or organization! Book frank for your next event.

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Energize your organization with Social Media: try a frank/inside workshop today.

Based on frank/inside – frank's step-by-step, enterprise-focused Social Media methodology – frank/inside workshops help you build Social Media capability within your organization based on your individual business objectives. From introducing 2.0 to your org culture to clarifying your brand voice and community to understanding what’s needed to build the technical platform that’s right for you, frank/inside workshops will help you create collaboration, engagement and alignment for sustained business results. 

The frank/inside methodology includes:

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Choose from the following half-day and full-day workshops:

frank/inside: workshop pricing

Pairing your team with a dedicated frank facilitator, all frank/inside workshops help you build an enterprise-wide Social Media plan based on your individual business objectives. (Please note: all travel expenses billed at cost)

Full-Day Experience: $9,500
Half-Day Experience: $5,500



 

Let's get going: meet your frank team.

Meet frank: After pondering personal expression, business and life over a few ales at one of the greatest pubs in America, John, JP and Elissa came together in 2005 to bring a new solution to organizations that were tired of the old way of working, dissatisfied with business as usual and ready to tap into the new freedom of Web 2.0.

And so, frank was created.

A team steeped in more than 50 years of collective marketing and OE experience. A trio excited by new possibilities. A core group focused on integrated solutions. And, in the spirit of perpetual beta, a company that was built on the idea of evolving to your needs through our expandable team comprised of unique thinkers, leaders, facilitators, writers, designers and technical wizards who are ready to go when you are.

The frank co-creators:

John NielsonJohn Nielson

john@areyoufrank.com

Born in Montreal and raised in Toronto, Canada, John is an 20+-year creative marketing guy who loves great brands but hates the old ways of building them. Among his talents for insightful strategy and his ability to cut to the core essence of a challenge, John’s main passion is to help to generate authentic, provocative conversations around brands brave enough to have them. Click here to learn more about John's background and experience.

Past-Life Brand Experience:

American Express, Chrysler, Jennie-0, Medtronic, Starkey Labs, Toro, United Health Group.

Personal Passion Project:

toejamandthetoenailfairies.com

Elissa Gjertson

Elissa Gjertson

elissa@areyoufrank.com

Hailing from International Falls, Minnesota, Elissa brings 15 years of marketing and copywriting experience and is committed to "daring with deliberation," that is, approaching every project as an adventure in order to discover the uniqueness of product, service, brand and voice. All to attract and connect with like-minded prospects. All to help change the world of communication as we know it. Click here to learn more about Elissa's background and experience.

Past-Life Brand Experience:

ABC Television, Charthouse Learning, Juvenile Diabetes Research Fund, New Balance, Onan, The Star Tribune, Winnebago Industries.

Personal Passion Project:

evolutionthroughvacation.com

Jacqueline PrescottJacqueline Prescott

jp@areyoufrank.com

Originally from Boston, Massachusetts, Jacqueline is a self-confessed transformational junkie with a bias for action. Add her 20+ years experience passionately creating fabulous workplaces from the inside out, a background in technology and a unique, soulful view of the world and you have a change agent that moves seamlessly among the ranks, creating enthusiasm, verve and results for all things courageous. Click here to learn more about Jacqueline's background and experience.

Past-Life OE Experience:

Aetna, Accenture, Armature Software, Best Buy, BP/Amoco, Carvel Ice Cream Bakery, CIGNA, John Deere, Kellogg, NYNEX Material Enterprises, Raytheon, Travelers.

Personal Passion Project:

frank/inside

Based on your individual project and needs, frank has great folks with incredible social media expertise in:

 

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